Pincode-level visibility on Zepto vs. Instamart
India’s quick commerce ecosystem has evolved rapidly since 2020, especially in dense urban markets like Mumbai and Bangalore. Consumers now expect instant availability, precise assortment, and ultra-fast delivery at the neighborhood level. In this environment, city-wide or state-level data is no longer sufficient. Brands need micro-market intelligence to understand where products are visible, available, and preferred. This is where Pincode-level visibility on Zepto vs. Instamart becomes a decisive factor.